I am looking forward to this class. In it, I explain that lawyers ask many questions before they give answers / No “one size fits all.”
Legal Questions if we Started a Business to Build and Monetize an App
Apps
- Is your app unique?
- Can its functions be replicated by others?
- Is your app legally protectable?
- Functionality
- Content
- Name
- Have you secured domains names prior to a trademark search?
- Are you an idea person, a techie, or both?
- Do you need a partner to succeed?
- If so, do you have an agreement?
- Are you putting in the same amount of money?
- Do some bring sweat equity?
- Are the roles well defined?
- Do you need to incorporate?
- Will the app collect data?
- Do you know the latest laws governing EU nations and data privacy?
- While developing your app, are you factoring in commercial appeal?
- How are you going to make money?
- Are there licensing opportunities?
- Are there cross-licensing opportunities?
- How are you going to market your product?
- Leveraging the internet and social networks for business gain
- SEO
- Keyword Advertising
- E.g. Google Ads
- What’s the best social media tool to promote your product?
- How do you get on the Apple Store/Google Play?
- Will your app have a supporting web page that enhances the app experience?
- Do you need to hire independent contractors to develop the app, create a logo, or design a web page?
- What contracts MUST you have those people sign?
- Who will sign confidentiality agreements and who may say no
- Do you have Disclaimers and a TOS?
- Are they enforceable?
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